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New Year, New Brand: How To Rebrand Your Business In 2020

Millions of people start their year by committing themselves to create healthier, fitter versions of themselves, but how about your business? The beginning of the year can also be the perfect time to change your brand identity and give it the fresh new makeover it needs.



Maybe your logo looks outdated. Maybe your business has become stagnant, or maybe you’ve outgrown your original identity. There are a multitude of reasons why your brand might be in need of a facelift, and rebranding is a great way to do that.


Rebranding helps you refocus your efforts and expand your audience, so whether your new year’s resolution is to breathe new life into your business or simply modernize it a bit, DS&P can help you reach your 2020 resolution. Here’s how:



  • Logo. We understand that a logo is the single most visible manifestation of the company. It’s much more than a graphical representation, it’s an anchor, and a foundation for the branding of your company, no matter how big or small.

  • New Marketing Strategy. In today’s digital world, a small business that doesn’t have the appropriate online marketing strategies will lose to competitors that do. We offer complete actionable marketing strategies to promote your business across all digital formats. Our team of experts know how to meet all your digital marketing needs and can help your business achieve marketing success with innovative content.

  • New Website. We know how important websites are to prove the potential of your business and we’ll work hard to make sure that not only is your website strikingly eye-catching, but complements your brand personality and company values.

  • Brand Identity. Defining your brand personality and choosing a visual representation of your company can seem daunting and overwhelming, that’s why we make our branding solutions easy for you! We’ll come up with an entire brand strategy with benefits and values to position you for future growth and success, and design it to fit your brand personality and company values.


Ready to start the rebranding process? Call us today at 312-684-7200 or fill out the form below to get started!

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