About 56.7 million people, or 19 percent of the population in the United States, had reported a disability in 2010, with half of those reporting a severe disability according to the U.S. Census Bureau. That's nearly 1 in 5 people living in the United States!
If your business had not considered being as inclusive as possible to people with disabilities for moral reasons, you should definitely do so for financial reasons. Leaving nearly 20 percent of the population without having the opportunity to find you online, research your products or services, or reviewing your online presence, is a significant omission.
At DS&P we want to make sure your business is as inclusive as possible, and we are launching a concerted effort in 2018 to make all of our SEO client websites disability accessible. In addition, as part of our website development packages, we will include this feature on all of our future projects.
People who suffer some kind of disability have the option while browsing online, to activate keyboard
accessibility and enable visual indicators so they can navigate any website and track where they are. By coding keywords and descriptions to fit this feature, your business will not only provide text, images and other media, with the necessary descriptions, but it will also help assistive technologies and search engines find them.
Is your business disability compatible? If not, today is the day to include nearly 20 percent of the U.S. population as potential clients. Contact us today to get started, or just fill out the form below.