Why would Mark Zuckerberg risk biting the hand that feeds him? And how can your business prepare for the changes. For several years now, the increase on advertising dollars and business profile relevance on social media, specially on Facebook and Instagram, was very difficult to ignore. Both social media platforms are owned by the same company and historically they have mirrored each other on business strategies. The reason for their popularity amongst the marketing circles

You probably heard the news by now that Facebook will be revising their News Feed so that once again they can focus on member content instead of business pages. Their statement declared they will "be making updates to its News Feed ranking so people have more opportunities to interact with the people they care about". Of course, that would mean their close friends and family as opposed to business pages. How does this translate to your current or future social media marketing

Generating new and repeat customers is difficult. It all starts with online presence. So to help you out, we built a scanner that shows how your business currently appears online. CLICK HERE to see where you stand. If you're not happy with your results—don't worry! You will have an opportunity to "Fix It Now" after you've scanned your business and we'll help you improve! Do you have other questions? Feel free to fill out the form below. #success #smallbusiness #design #solut

DO YOU GUARANTEE WE WILL BE #1? Although it is impossible to guarantee you the #1 spot for several reasons, we will not rest until we place you on page one of Google SERPs, and our objective is to place you number one. We will use our expertise and knowledge in the online marketing industry to make your goal a reality, and the pragmatic goal to the campaign is to INCREASE YOUR REVENUE, and perhaps make your SEO efforts the main and biggest source of new income for your

Because search engine users are searching most frequently on their phones and tablets rather than on desktop computers, Google will now often prioritize local business content over major brands in search results. This is great news if you own a local business. This is a big change for the number one search engine, and can be very beneficial for a local business – especially “claimed” local businesses. Because claimed businesses send strong signals to Google that they are act

Thank you for taking the time to read a little about SEO and how it can increase your online presence for your business. Over the next couple of weeks you will find in our blog some information about DS&P and how we can help you improve said presence. My only hope is that you find this information valuable, and more importantly, I hope this is the first step to seriously experiment growth for your business when it comes to traffic, revenue and profits. Let's start with the

A quick tutorial on how to get your idea off the ground, and how to accomplish your entrepreneurial goals. There are two types of people in this world. Entrepreneurs and Wantrepreneurs. The latter never take action. They're dreamers without results. You deserve better than that, and that's why DS&P has prepared a quick tutorial on how to get your business concept or idea off the ground. It's not going to be easy, but it will certainly be rewarding. Let's look at some prac

Except online, where advertising is not only more effective, but more affordable and completely traceable. It's time for your business to give online marketing a try. Very quickly the web's ability to rapidly disseminate news, and articles, made newspapers and magazines obsolete. Along with their demise went the ability for advertisers to reach customers via print. What was once an "easy buy" for the auto or home section of a paper, or for magazines targeting your audience, s

Of the many ingredients that go into each post, there are countless variations. There is no perfect Facebook post, but there is such a thing as a perfect Facebook post for your brand. Below are listed the four key components that will help you create the perfect Facebook post for your brand: 1. Keep it short: Your audience's time is important, so try to get your message across in as few words as possible. At DS&P we try keep headlines under 20 words and use a maximum of 50 w