What, If Anything, Can You Do To Move Up On Search Engines?
Every day, dozens, if not hundreds of potential clients go to a search engine to try to find you. These are clients, business contacts, and possible income sources that are ready to make commitments with companies who are easily and readily available on Google, Bing, Yahoo and all other search engines. These clients can be on a mobile device ready to make financial commitments, but if you're not in the first page or first couple of pages on search results, these clients will never find you. This is what Search Engine Optimization achieves. The ability for your business to be easily found on all search engines, whether the client is looking for you on a computer, laptop, tablet or cell phone.
Please understand that I'm not referring to people finding your business name online. There is a high probability that if they know your business name, they're already a customer. I'm referring to clients being able to find you by your industry, market or profession. These type of clients don't know you exist, and it's your duty as a successful business owner to make sure they can find you.
The goal of a successful SEO campaign is to switch your advertising plan to a more effective one. Most types of advertising will involve you sending out bait to see if anyone bites. An effective SEO strategy turns your marketing efforts right-side-up. Instead of you trying to find, and convince customers to come to you, you're strategically placing yourself where the customers who are ALREADY looking for you, can find you.
Are you a small to medium size business owner who wants to take their venture to the next level? Have you considered SEO, but aren't quite sure whether it's really for you? It can be hard to know if it's the right step, but in many cases, it can totally transform your business. Here are 10 ways in which businesses can benefit from search engine optimization.
• Compete With The Big Boys • Improve Your Website's Usability and Visibility • Increase Traffic To Your Website • Manage your Online Reputation • Reach and Create New Markets • Build Trust • Stop Your Competitors From Beating You • Obtain Access To Customer Data • SEO Results Are Permanent Experienced and reputable SEO companies charge thousands of dollars for their packages. At DS&P (D-Sign & Printing) we have made it our business to produce the same results for a fraction of the cost. That's because we have a small team of professionals that will give you 100% effort and focus in order to achieve your goals. No fluff, no fillers, no hype. Just results.
Each business is different, and your needs can vary greatly, but at DS&P we have SEO packages specially geared for small to medium size businesses on a budget. Our packages start at $300 a month and include Social Media assessment and management.
Next week we will look at the strategies we utilize to get your business to the first page of Google. Don't want to wait and would like to get a professional analysis of your business? Fill out the form below:
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